Company: ADM Electricity Distribution
Company Description: As Turkey's first private electricity distribution company, we have been distributing “Energy for Life” within the framework of economic, social and ecological needs, putting people at the center since 2008. We have 700+ employees in Turkey, including our headquartes facility in Denizli.
Nomination Category: Corporate Communications, Investor Relations, & Public Relations Categories
Nomination Sub Category: Communications or PR Campaign of the Year - Environmental
 Nomination Title: New Nests for Storks
- Which will you submit for this nomination, a video of up to five (5) minutes in length about the nominated campaign or program, OR written answers to the questions for this category? CHOOSE ONE:
Written answers to the questions
- If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video.
- If you are providing written answers to the questions for this category, you must answer this first question: Specify the date on which this campaign or program was launched:
As ADM, an electricity distribution company, we have been hosting white storks passing through our service area (Aydin, Denizli and Mugla provinces) by building nests on top of the transmission towers within the area since 2009.
- If you are providing written answers to the questions for this category, you must answer this second question: Describe the genesis of the nominated campaign or program: the reasons it was initiated, the challenges it was created to address, the problems it was developed to solve, etc. (up to 250 words):
Total 167 words used.
All the story has started with a discovery at the Avsar neighborhood, the Soke district, the Aydin province, that there was a huge population of storks who tried to build nests on the top of the transmission towers by themselves. We have realized that some storks got injured & dead due to electric shock while building their nests and we have decided to help them build their nests to prevent injuries. Our engineers have built private living platforms for storks and mounted them onto the transmission towers. Also, they have isolated these platforms from electricity to prevent deaths and injuries due to electric shock.
Moreover, we have always created our investment agenda by considering the migration seasons of the storks. We have included and executed all the efforts to move the transmission lines to the underground as part of our investment plans to isolate the storks and their nests from electricity completely.
Furthermore, we have periodically cleaned up these nests and checked & repaired their electricity isolators.
- If you are providing written answers to the questions for this category, you must answer this third question: Describe the development of the campaign or program: the planning process, the goal setting, the creative and media development, the scheduling, etc. (up to 250 words):
Total 129 words used.
- At the beginning of every migration season, we have coordinated with the Biology Department of the Ege University and the Ecosystem Protection and Nature Lovers Association to count the adult & baby storks as well as their nests. At this stage, we have also supported the treatment & rehabilitation of those injured.
- Other partners included: Regional Directorates of Forestry, academicians from the Ege University, environment organizations and locals.
- Our staff has periodically checked the nests built, repairs them accordingly. They also have cleaned off waste from them.
- Our engineers have also periodically checked if the electricity isolators were functional on each private living platform.
- The local (in Aydin, Denizli and Mugla) and the national press have talked about our project at every migration season.
- If you are providing written answers to the questions for this category, you must answer this fourth question: Outline the activities and concrete results of this campaign or program since the beginning of 2019. Even if your initiative started before 2020, limit your response to activities and results since the beginning of 2020 only (up to 250 words):
Total 114 words used.
- our project has been shown as an exemplary project for the rest of the energy sector.
- our project has been awarded by CSR Turkey (nominated under the “Sustainable Development Awards- Terrestrial Life” branch, with a Platinum Award).
- we have seen a huge drop on the stork death & injury counts due to electric shock since 2009.
- In 2019 (the tenth year anniversary of the project), all the efforts done on the pilot area (Soke, Aydin) were mentioned by TRT, the official public broadcaster of Turkey.
- At the end of every migration season, we partially cut the electricity around the areas along the stork migration paths to prevent electric shocks.
- You have the option to reference here any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):
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