TriNet - Best Conference

Company: TriNet, Dublin, CA
Company Description: TriNet is a professional employer organization that provides small and medium size businesses (SMBs) with full-service HR solutions tailored by industry. TriNet offers access to human capital expertise, benefits, risk mitigation and compliance, payroll and real-time technology. From Main Street to Wall Street, TriNet empowers SMBs to focus on what matters most—growing their business.
Nomination Category: Event Categories
Nomination Sub Category: Conferences & Meetings - Conference

Nomination Title: TriNet PeopleForce 2020

The date on which this nominated event took place: Our inaugural event was held October 20 through 22, 2020.

TriNet is a full-service HR solutions provider with a mission to power business success through incredible HR. We rally around a shared vision of improving humanity through business growth and innovation. But when COVID-19 changed the business landscape overnight, our approach became one of rapid response to the overwhelming needs of our 17,500* small and medium-size business (SMB) customers.

In response to the pandemic, TriNet did what we do best: We rose up and responded to COVID-19 by launching relevant and timely webcasts, blogs, videos and other content covering the pandemic, addressing HR options during shutdown, legislative updates around the CARES Act and the paycheck protection program, managing a remote workforce, planning for an uncertain future and so much more. This was the catalyst for TriNet PeopleForce.

TriNet PeopleForce is a one-of-a-kind virtual conference designed to educate and support businesses during times of uncertainty. Our inaugural event was held October 20 through 22 and featured a dynamic roster of speakers including prominent business leaders, public servants, educators, authors and health industry experts who shed light on critical, timely issues, including diversity and racism in the workplace, employee mental health and other issues that impact bottom lines, such as legislative updates, healthcare costs and maintaining cash flow. Headlined by 43rd U.S. President George W. Bush, speakers included Former U.S. Attorney General Eric Holder, Former White House Deputy Chief of Staff for the Obama Administration Mona Sutphen, Code Black and Pandemic director and writer Dr. Ryan McGarry, James S. McDonnell Distinguished University Professor and Chair of Department of African American Studies at Princeton University Eddie Glaude, Director of the Better Life Lab & The Good Life Initiative at New America and author of The NY Times bestseller, Overwhelmed Brigid Schulte, American pathogen preparedness expert and infectious disease epidemiologist Sera Madad and other thought leaders. Sessions included interviews, panels and presentation style formats.

The event saw high levels of engagement. On average, participants engaged more than eight times through the platform. Feedback from TriNet customers was highly positive with genuine appreciation for helping them navigate the COVID-19 storm. With a review score of 4.6 out of 5 stars, TriNet PeopleForce attendees reported that the topics were top-of-mind, relevant and that they felt supported and understood through the thoughtful and well-rounded guidance from the variety of speakers over the course of the event. Our attendees left our event with ideas, resolutions and a plan of action.

One attendee responded, “I feel taken care of and supported as a lonely leader with your speakers at this conference. I broke down into tears a few times hearing acknowledgement about how stressful and alone I’ve been. I feel encouraged to keep going, stay alive, payroll after payroll. Keeping my business alive and my people employed with benefits is important and I’m not alone. Thank you so much.”

*As of 12/31/20

List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

TriNet in-house Marketing team led by creative director, Michael Mendenhall, SVP and Chief Marketing Officer/Chief Communications Officer

CREATIVE COLLABORATORS
Garcon Yu, yU+Co —Production Company
Kindle Communications— Platform Production
StudioNow—Video Production
Greg Dodds—Independent Designer
Jason Chan—Independent Designer