Yolcu360 - Sales Distinction of the Year

Company: Yolcu360, İstanbul, Turkey
Company Description: Yolcu360.com, is one of the leading car rental website platforms in Turkey and one of the top 30 companies in the world that makes it easy for anyone to rent a car. Users can compare the brands, models and prices of the vehicles in the desired segment in different rental companies. Yolcu360 has been chosen by Deloitte in 2021 as the fastest growing technology company in Turkey.
Nomination Category: Sales Awards Distinction Categories
Nomination Sub Category: Sales Distinction of the Year - Distribution & Transportation

Nomination Title: Yolcu 360's Sales Achievements

What we achieved since July 2019 by doing innovative and aggressive sales approach:We doubled our total market share in the sector.We increased customer lifetime value %30.We decreased customer acquisition cost %60.We increased traffic growth from 15 Million to 25 million.Total number of new customers increased %45.Moreover: When we compare the results of 2020 October with 2021 October: %90 growth still continues at our revenue results.yolcu360 revenue increases 5 between 2020-2021.Additionally (Special sales approach - first time in the sector).We created brand new online car rental business for B2B ecosystem. It has been a SAAS approach.(We branded it yolcu360 Partner: (https://partner.yolcu360.com/).We did whitelabel solutions for online travel platforms, they had chance to use our platform internally or for their clients.-4.000+ travel agencies,100+ companies such as CarrefourSA are using our platform. Lastly (Special sales approach - first time in the sector)

We created special campaign season for getting reservation earlier. Normally clients book early hotels, flights but not rent cars. We changed it designing a special approach starting a campaign in March.We did TV campaign, social media, digital marketing. No other brands and companies had this kind of approach. It was the first time in the industry.It worked very well. Results:40 Million+ people have seen the campaign.Customer relations team had totally 1,080 hours call with clients.Clients booked their cars in 124 different locations.%34 of customers experienced yolcu360.com.

We are yolcu360.com.We have been chosen by Deloitte in 2021 as the fastest growing technology company in Turkey. We are going from startup to global scaleup in 5 years. Our organization’s achievements provided 6M USD funding from an investment company in the beginning of 2021. Now our company value has reached more than 80M USD. Our target is UNICORN following 3 years by doing international car rental business which we have started now. Why did we succeed in these achievements? Because:

1- Users can compare brands, models and prices of a car in the desired segment from countless local and global car rental companies.

2- Revenue growth was ,632 at last 4 years and we are now reaching 20M USD yearly revenue.3-We are the only customer obsessed company in the car rental industry. We are more like a trusted personal car rental assistant rather than a car rental marketplace.4-Our clients can rent a car in less than 1 minute. It is a super easy app and web solution.

Our entrepreneurial approach in sales and marketing operation made us also:

One of the largest car rental marketplaces in the world in 5 years according to results of Similarweb which is one of the most reputable organisations.

There are strong competitors in the industry. As a brand new company and online marketplace, it was very difficult to gain market share and get new clients. We created a unique success story in the market.How: We create emotional bond with our clients. (It was an important part of our sales approach because we created perfect WOM. They rated us 4.7 App Store (5,812 votes) / 4.6 Google Play (5,229 votes)Also,Turkish local review platform has chosen us number 1 among all car rental companies.On the other hand: Sales channel distribution was %30 online and %70 offline.We made big change in the industry and made the car rental economy more online.We are competing for leader positions like booking.com for hotels, or skyscanner for airlines etc.In the world, the biggest rental marketplace has 2% share, but in Turkey we doubled our market share in the last 2 years.Last 3 years, we have made strategic tv advertising, digital marketing and social media influencer engagements to increase our sales and brand perception. We also made perfect PR operations.(1690 results in Google )

It also helped to develop a brand in the industry by increasing %350 as a total brand and reached the first company in the sector which name is AVIS. We attached some web links to see our advertisements. Lastly,in 2021 our client satisfaction ratio reached %9.

Company web site: https://yolcu360.com/en/

Deloitte Fastest Growing Technology Company Award:
First Prize: https://www2.deloitte.com/tr/tr/pages/technology-media-and-telecommunications/articles/technology-fast-50-2020.html

Excellent Customer Satisfaction Achievement Awards:
First Prize:https://www.aa.com.tr/tr/sirkethaberleri/e-ticaret/yolcu360a-mukemmel-musteri-memnuniyeti-basari-odullerinde-elmas-odul/665737

World’s leading car rental website:
1st Prize https://www.uzakrota.com/the-winners-of-the-uzakrota-global-travel-awards-2021-have-been-announced/

Social Media Awards Turkey:
1st car rental Company: Yolcu360 https://www.socialmediaawardsturkey.com/kazananlar/
2nd Avis
3rd Sixt

Project link: https://www.youtube.com/watch?v=l2NYeLo8ubI

Additional link: https://www.youtube.com/watch?v=Dxgrj1HD3Bs

Revenue reports: We can not give you official numbers. But we have shared with you Deloitte official performance report.

Official investment news:
https://www.dailysabah.com/business/tech/car-rental-startup-yolcu360-inks-6m-investment-deal

These might be planning documents, press clippings, work samples, photographs, video clips, etc.

Instagram Account:https://www.instagram.com/yolcu360/?hl=en

Some Official Numbers which we shared:https://www.linkedin.com/posts/yolcu-360_yolcu360-startup-unicorn-activity-6841279260083146752-0Yvz