Company: The Task Force for Global Health, Atlanta, GA
Company Description: The Task Force for Global Health, based in Atlanta and founded nearly 40 years ago to advance health equity, works with partners in more than 150+ countries to eliminate diseases, ensure access to vaccines and essential medicines, and strengthen health systems to protect populations so that people can achieve their full potential.
Nomination Category: Annual Report & Other Publication Categories
Nomination Sub Category: Best Annual Report - Non-Profit Organizations
 Nomination Title: Pure Mettle: The Passion, Activism and Stamina of Global Health Heroes
- Date this annual report was first made public:
February 15, 2022
- Briefly describe this entry's communications objectives and how it met those objectives (up to 200 words).
Total 138 words used.
The Task Force for Global Health’s 2021 Annual Report "Pure Mettle" highlights individuals who inspire us from 16 countries where we work in order to bring to life the impact of our programs and people “showing their mettle” during the pandemic. From health workers to government officials to activists to scientists to donors, they remind us that, even in the most trying times, our individual actions have a collective impact. The online report features stories, videos, photos, graphics & interactive maps.
In just two weeks after launch (February 15, 2022), 40% of recipients had accessed and 28% explored the site, spending an average of 3+ minutes engaging with content, exceeding industry benchmarks for websites. Reached more than 10,000 people directly via Task Force social media platforms (TW, FB, IG, LI) and constituents shared broadly on their channels.
- Provide the applicable creative and production credits for this entry:
Designer- Priya Palani
Writers: Lynn Heinisch, Gabriella Corrigan, Sumon Ray
Development Team: Priya Palani, Gabriella Corrigan, Lynn Heinisch, Sumon Ray, India Maul
| Attachments/Videos/Links: |
|---|
|
