The Sales Institute Australia - Female Executive of the Year

Company: The Sales Institute Australia
Company Description: The Sales Institute Australia was founded on 24th January 2020 by Annette Lackovic. Specialising in tailoring the Reverse Selling Method to service-based business. This unique sales system has proven to work in over 150+ industries all over the world. Our passion is People. Helping achieve extraordinary levels of revenue growth through creating sales systems for SME’s with a very small team of 3.
Nomination Category: Individual Awards Categories
Nomination Sub Category: Female Executive of the Year – Consumer Services –10 or Less Employees

Nomination Title: Annette Lackovic

In December 2018 Annette and her husband moved their young family from Sydney to Perth. This extensive move, led her to evolve her business coaching skills from her previous company, Sales International PTY LTD, into the new start up trading as The Sales Institute Australia™.

Her business coaching experience led her to realise there is huge gap in the ability for business owners to sell effectively and therefore generate cashflow and profit.

There are so many businesses with great products or services that are becoming the world’s best kept secret because of their inability to sell effectively…so with her husband, Annette led the charge in creating

The REVERSE Selling Method™

This unique sales method has now impacted over 180 businesses owners and their sales team, to increase profits to boost the Australian economy.

The super successful program that Annette leads as CEO and husband as Master Trainer and Coach, started as a 5wk Sales Accelerator Program and under Annette’s guidance, evolved into Australia’s leading sales training program called CONVERT Club™.

Annette’s vision and leadership has enabled The Sales Institute Australia to double its revenue and also expand to helping customers internationally, with projections of doubling again in the coming 12mths

The Sales Institute Australia prides itself on the sales results of its members and boast a 100% success rate of all graduating members making well in excess of their investment in the training of the 12mth CONVERT Club program in less than 12weeks.

Their member’s success has led to their own financial success and hugely accelerated growth, moving from $405,987 in 2019/202 to $860,877 in 2020/2021…a growth of 112%.

There are now over 180 CONVERT Club students/business owners winning in business and all this has come during the most difficult and challenging times of COVID.

We are especially proud that the average CONVERT Club member conversion rate increased by over 50%, the average dollar per sales increased over 25% and the average time it takes for a member to covert a lead to a sale is reduced by 33%

The Companies results are significant in comparison to maximum revenue growth of $216,854k from Annette working 1 on 1 with coaching clients in 2018/2019;

The new CONVERT Club business model lead by Annette, has enabled The Sales Institute Australia to serve more business owners and help them achieve a greater level of financial security in arguable the toughest time our generation has felt.

The business model has also enabled Scalability so we can continue to serve more and more SME’s and create more jobs within our company with now having 5 employees.

Reference any attachments of supporting materials :

https://drive.google.com/drive/folders/1YetB4x4a7081JKZcEB3vVkCIt-Ag1l2n?usp=sharing

You will see in the documents provded within the link:

-3 x Screenshot of the business revenue growth when we launched The Sales Institute and the flagship program CONVERT Club.
-New Business Registration papers dated January 2020
-The ‘WHY’ behind why we do what we do. A two page snap-shot of the lives and businesses we change by impacting their sales conversions.