We Are We - Social Change Maker of the Year - Gender

Company: We Are We, London UK
Company Description: We are dedicated to tackling societal pressures, gender taboos, discrimination and inequality uniquely faced by women in today’s society. We do this through provision, preparation through education and making permanent change through influencing policy
Nomination Category: Individual Awards Categories
Nomination Sub Category: Social Change Maker of the Year - Gender

Nomination Title: Sinead Rose

Sinead now runs WeAreWe, a charity dedicated to tackling societal pressures, gender taboos, discrimination and inequality uniquely faced by women. One key campaign is the eradication of Period Poverty in the UK, through education, provision and policy. Her charity believes that people who menstruate should have their periods with dignity as a fundamental right.https://wearewe.co.uk/

March 2020, Sinead was on the frontline as COVID19 paralysed the community, building awareness around the increase in people desperately needing access to hygiene products to service their Periods. She was able to donate 10,000 sanitary products within 3 months of launching the campaign which serviced over 1200+ periods

Her aim is to donate 50,000 sanitary products by the end of 2021and bring the Free Periods Bill to Royal Assent. https://publications.parliament.uk/pa/bills/lbill/58-01/089/5801089.pdf

She also hosted I AM REMARKABLE Workshops to over 80 women, to equip them with the skills to self-advocate about their contributions and achievements, as statistics show women struggle with self-promotion in a world where it is increasingly important to advocate their value. She leads these workshops once a quarter.https://iamremarkable.withgoogle.com/about-facilitators

Outside of WeAreWe, Sinead is an Enterprise Advisor, for Rowhill special needs school where she supports on the development of their whole school strategy for careers, enterprise and employer engagement. She alsotours Girl Schools to talk about periods and body acceptance in the effort to change the narratives these girls learn from young

She is also a Social Starter 3 month mentor advising female entrepreneurs across challenges around communications, Digital Marketing and leadership. https://wearewe.co.uk/events-campaigns https://www.socialstarters.org/corporate-partnerships/

From young, Sinead has trailblaized a path of excellence. At school, she founded a Young Enterprise Company to inspire her peersto vote to make a difference. https://www.amazon.co.uk/Why-Vote-InspirANation/dp/1848763816

Alongside studying for her degree, she also studied for her CeMAP qualification to deliver workshops in order to equip students with the confidence and knowledge of getting onto the property ladder.

She was then awarded the UK’s Top Student Rising Star Award, before being snapped up by Google. At that time there were only 648 Black Females in the entire company of 54,000 employees. Choosing to use this as an opportunity she co-founded the AfroGoogle Network, exploring Diversity and Inclusion, cultivating ethnic leaders and creating a safe space for minority employees to be themselves https://www.rarerecruitment.co.uk/rrs2014/04.php

After Google, she launched a shapewear business and donated a percentage of profits to CommonWealth charities in Ghana, resulting in her being voted as The Future of Ghana 30U30. Her impact also flagged her on the radar of the Royal Family and was invited to the Commonwealth Reception where she met the Queen.
https://www.futureofghana.com/wp-content/uploads/2017/12/FOG_PUBLICATION_16_05_2016.pdf
https://yangatv.com/inspiring-africans-making-a-case-for-political-engagement/

She then went on to represent the UK at the Commonwealth Parliamentarians Forum, devising concrete, specific visions for the future of the Commonwealth and beyond.

Sinead is a multi-faceted woman who really seeks to make a difference. Her charity is significantly important when it comes to representing women within the community, but also women from the black community who often are overlooked when it comes to finding solutions to taboo subjects such as Period Poverty. This space is highly saturated with little discussion on women of colour sharing their unique experiences and through WeAreWe a seat at the table is provided for their voices to be heard.

Her aim to end Period Poverty in the UK through:
-Education, as she tours to educate the students
-Provision, through the donation of sanitary products to shelters, where service users need them most.
-Policy, working with MPs to push the Free Periods Bill through Royal Assent and make it law that all people that menstruate can access necessary products to service their periods.

Her work in the community, helping Rowhill school with their career strategy for their special needs students also is significant in the work she does within the Diversity and Inclusion space, devising creative ways to prepare students with disabilities with opportunities to connect with the professional world in their unique way.

Her workshops have empowered hundreds of women to overcome imposter syndrome and advocate about their contributions no matter how big or small. Ultimately Sinead serves to make the world a better place and is a great candidate to be considered for this award.

Reference any attachments of supporting materials

Rare Rising Star https://www.rarerecruitment.co.uk/rrs2014/04.php
Yanga Interview: https://yangatv.com/inspiring-africans-making-a-case-for-political-engagement/
FOG Magazine: https://issuu.com/futureofghana/docs/fog_publication_21_06_18/52
Commonwealth Youth Delegate: https://twitter.com/futureofgh/status/970709566165016580?lang=en
Content Square Feature: https://contentsquare.com/blog/acting-on-diversity-sinead-rose-we-are-we/