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Company: M3, Lawrenceville, GA
Company Description: Built by hoteliers, exclusively for hoteliers, M3 is a powerful cloud-based financial platform and services company serving over 6,900 hotel properties across North America’s hospitality industry by driving cost savings, revenue enhancement and business insight.
Nomination Category: Company / Organization Categories
Nomination Sub Category: Company of the Year - Hospitality & Leisure - Medium
 Nomination Title: M3
- Which will you submit for your nomination in this category, a video of up to five (5) minutes in length about the achievements of the nominated organization since January 1 2020, OR written answers to the questions for this category? (Choose one):
Written answers to the questions
- If you are submitting a video of up to five (5) minutes in length, provide the URL of the nominated video here, OR attach it to your entry via the "Add Attachments, Videos, or Links to This Entry" link above, through which you may also upload a copy of your video.
- If you are providing written answers for your submission, you must provide an answer to this first question: Briefly describe the nominated organization: its history and past performance (up to 200 words):
Total 115 words used.
Built by hoteliers, exclusively for hoteliers, M3 is a powerful cloud-based financial platform and services company serving over 6,900 properties across North America’s hospitality industry by driving cost savings, revenue enhancement, and business insight. After 23 years in business without increasing prices, M3 touts a 95 percent customer retention rate without contracts. Used by over 950 management groups and owner-operators and hotels of all sizes, the platform works seamlessly with other key systems and tools in the hospitality industry and offers robust accounting and financial analysis across entire portfolios with optional operations and time management features. Privately held and employee-owned, M3 continues to enhance products and services at no additional charge to its customers.
- If you are providing written answers for your submission, you must provide an answer to this second question: Outline the organization's achievements since the beginning of 2020 that you wish to bring to the judges' attention (up to 250 words):
Total 249 words used.
2020
- January 2020: M3 Reaches 6,000th Hotel Milestone
- January 2020: M3 Introduces E-Pay, designed to reduce both hours and materials required for M3’s typical AP process through electronic payments and financial rewards
- May 2020: M3 Partners with NvoicePay to offer the hospitality industry a solution that simplifies and improves back-office processes.
- May 2020: More than half of the top 146 Hotel Management Group Use M3
- June 2020: M3 Partners with Avero to Expand Cloud-Based Accounting Services to Food and Beverage Industry
- August 2020: Hospitality-Industry Remote Employees See Positive Results with M3’s Tailored Software Enhancements
- August 2020: M3 Passed Along More Than $1,000,000 in savings to customers affected by COVID-19
- September 2020: M3 Launches Insight Mobile App
- November 2020: M3 Partners with Hotstats for users to have Key Hotel Benchmarking Data for Comprehensive Financial Reporting
2021
- January 2021: M3 Named Best Reporting and Accounting Software in 2021 HotelTechAwards
- February 2021: M3 Named to Top 2020 Best Employers by Gwinnett Magazine
- March 2021: M3 Receives Atlanta Journal-Constitution 2021 Top Workplaces Award
- June 2021: M3 Donates $100,000 to Support India COVID-19 Relief
- June 2021: M3 Launches Labor Management Mobile App
- July 2021: M3 Named Gold Globee Winner in the Golden Bridge Business and Innovation Awards
- August 2021: M3 Receives National Recognition as Top 2021 Employer
- October 2021: M3 Launches M3 Expense Management, Powered by SIB, Offering Cost Reductions and Spend Analyses to the Hospitality Industry
2022
- January 2022: M3 Named Best Reporting & Accounting Software in 2022 HotelTechAwards
- If you are providing written answers for your submission, you must provide an answer to this third question: Explain why the achievements you have highlighted are unique or significant. If possible compare the achievements to the performance of other players in your industry and/or to the organization's past performance (up to 250 words):
Total 233 words used.
Over the past two years, the hospitality industry has been the most affected by the COVID-19 pandemic. Throughout the pandemic, the hospitality industry had almost triple the unemployment rate of the US national average. This has left hotel owners and management groups at risk of shutting the doors to their hotels and resorts. Taking into mind the current obstacles that the hospitality industry faces and the turbulent past two years the industry has had, M3 has expanded partnerships, offered cost savings to users, donated to charitable organizations, enhanced products, implemented mobile capability with product offerings, invested in employees and fostered relationships throughout the hospitality industry to ensure M3 users feel empathy in this ever-changing tumultuous business environment.
M3 has been named the Best Reporting and Accounting Software back-to-back years in HotelTechAwards. The HotelTechAwards determine the best hotel software products based on customer feedback and key proprietary data signals such as integration compatibility, organizational health, market share, partner network strength, and customer support quality. Winning the HotelTechAwards is a testament to how M3 is the leading provider of back-office needs in the hospitality industry and why, even through the pandemic, M3 grew as a company, adding more than 800 hotels to its customer base in two years.
M3 believes that focusing on customers, employees, and community involvement will foster success for a company that will not waiver even in the difficult eras of business.
- You have the option to answer this final question: Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 250 words):
Total 23 words used.
Within the attachments, you will find M3 press releases, videos, and news articles to support the claims made in section 4. Thank you!
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