Cognizant Softvision - Best Business Book
Company: Cognizant Softvision, New York, NY
Company Description: Cognizant Softvision is a leading software product engineering company, creating impactful end-to-end digital products and solutions that connect brands with customers. Delivering sustainable innovation, agility and a connection that inspires engagement and business transformation, the company works with some of the world’s largest leading brands.
Nomination Category: Publication Categories
Nomination Sub Category: Best Business Book
Nomination Title: Transforming While Performing: How To Create A Culture of Innovation with Partners
The date on which this nominated book was first distributed or otherwise made public: This book was published in October of 2019.
The rapid development of global technology has revolutionized the way businesses and their customers interact. Companies must constantly strive to remain agile and adapt their practices and strategies to stay on the cutting edge of the new digital marketplace. Connecting with customers more quickly, more efficiently, and more personally is essential to doing business in the modern world―and undergoing a digital transformation is the key to achieving those goals.Transforming While Performingis meant to provide a thoughtful and sustainable approach for companies and executives looking to move their business into a digital-first environment. The book is meant to establish a foundation and road map for what it means to be digital and to embarkon this journey, one that prioritizes the customer, nurtures a culture of innovation, and lays the foundation for mutually productive partnerships. Entering the digital world doesn’t need to be a complicated or painful experience for your business.Today’s digital transformation definitions have led to too many words, too much complexity, and way too much confusion. That’s why we wroteTransforming While Performing: so that companies and executives who are in the process of or considering undertaking some form of digital transformation can better understand what that entails, and how to get the most out of the experience. In additiion, as COVID-19 forced all of us into remote environments, we wrote an additional chapter on how best to transform while operating virtually from home.
Provide a chapter index of your book (up to 300 words).
TRANSFORMING WHILE PERFORMING: How To Create A Culture of Innovation with Partners
TABLE OF CONTENTS:
1. THE PARTNERSHIP JOURNEY -- This chapter delves into the importance of a shared vision and set of values between partners, and why this is mutually beneficial if the relationship is to extend beyond a short-term business transaction.
2. GUILDS -- Chapter two explores how to create long-term success -- sustainable success -- that is focused on people.
3. PODIFY -- Leveraging examples from other successful organizations, this chapter dives into how to transform anorganization, and how teams are formed across silos while embracing a common operating model.
4. A CULTURE OF CONTINUOUS IMPROVEMENT -- The rise of digital and a new type of employee (digital native) means an emergingneed to marry personal contributions and results with short-term recognition and long-term career growth.
5. DESIGN IS HOW IT WORKS -- Chapter five explores how product design / design-thinkingand embracing the idea of continuous change can help address today's digital marketplace demands.
6. HUMANIZING EXPERIENCES -- This chapter explores the relationship between immediacy and accuracy, why they are fundamential to personal experiences, and why machines struggle with the human dimensions of digital experience. 7. WHY FAIL FAST, AND HOW -- Chapter seven details how transformations start with small, quick wins and cheap, quick failures.
8. VIRTUAL, MORE OR LESS AGILE? -- Chapter eight explores how to transform virtually during a pandemic, even when you're operating in a distributed team environment.